10 Best Shampoos For Purple Hair Of 2026, Tested by Experts

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Purple hair needs special care to keep its color bright and fresh. Choosing the right shampoo helps protect the purple tones and prevents fading.

Colored hair, especially purple, fades faster than natural hair. Shampoos made for color-treated hair keep the shade vibrant longer. They also clean hair gently, stopping damage and dryness. Some shampoos have purple pigments to boost color between dyeing sessions. Picking a shampoo without harsh chemicals helps your hair stay healthy.

This guide shares the best shampoos for purple hair to maintain shine and color. It focuses on easy-to-find products that suit different hair types. Using the right shampoo makes purple hair look lively and beautiful every day.

Our Top Picks

1L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, ...
Top Pick

L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, …

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2L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and ...
Best Quality

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and …

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3Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, ...
Recommended

Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, …

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4Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | ...

Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | …

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5Matrix So Silver Purple Shampoo - Eliminates Brassiness, Restores Cool ...

Matrix So Silver Purple Shampoo – Eliminates Brassiness, Restores Cool …

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6VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner Set ...

VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner Set …

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7Redken Blondage Color Depositing Purple Shampoo For Blonde, Bleached or ...

Redken Blondage Color Depositing Purple Shampoo For Blonde, Bleached or …

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8Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey ...

Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey …

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9Fanola No Yellow Purple Shampoo - Purple Color Depositing Shampoo ...

Fanola No Yellow Purple Shampoo – Purple Color Depositing Shampoo …

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10Joico Color Balance Purple Shampoo | For Cool Blonde, Gray ...

Joico Color Balance Purple Shampoo | For Cool Blonde, Gray …

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10 Best Shampoos For Purple Hair

Top Pick

L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)

1. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)

  • Brand: L’Oreal Paris
  • Manufacturer: L’Oreal – Hair Care
  • Color: Brass Toning Purple SH
  • Dimensions: Height: 7.48 inches Width: 2.23 inches Length: 2.96 inches Weight: 0.53131405142 Pounds `

Discover vibrant hair color with L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo. This gentle shampoo neutralizes unwanted yellow tones. Perfect for blonde, bleached, silver, or brown highlighted hair. It keeps your hair looking fresh and bright. The sulfate-free formula ensures gentle care without stripping natural oils. Enjoy a salon-like experience at home with every wash.

Advantages

  • Purple shampoo helps reduce yellow and brassy tones in hair.
  • Sulfate-free formula gently cleans without drying or damaging strands.
  • Keeps blonde, silver, and highlighted hair bright and fresh longer.
  • Nourishes hair with natural ingredients for a soft, smooth feel.
  • Safe for color-treated hair, protecting your color from fading fast.

Our Recommendations

This shampoo keeps my blonde hair bright and fresh. It gently removes brassiness without drying my scalp. I love how soft my hair feels after each wash. The purple color helps tone down yellow and orange shades well. It does not have a strong smell, which I appreciate. My highlights look cleaner and more natural now. Great for anyone with bleached or highlighted hair. Easy to use and works quickly every time.

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Best Quality

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

2. L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

  • Brand: L’Oreal Paris
  • Manufacturer: AmazonUs/HBKNS
  • Color: Ever Pure Purple
  • Dimensions: Height: 7.48 inches Width: 2.96 inches Length: 2.96 inches Weight: 1.023 pounds `

This shampoo and conditioner set gently cleans hair without harsh sulfates. Perfect for blonde, bleached, silver, or brown highlighted hair. Purple pigments help reduce brassiness and keep tones fresh. Hair feels soft, smooth, and looks vibrant after each wash. Safe for color-treated hair and keeps it healthy and shiny. A great choice for maintaining cool, bright hair color at home.

Advantages

  • Keeps blonde, bleached, and highlighted hair fresh and vibrant.
  • Removes brassiness without drying out hair or scalp.
  • Sulfate-free formula protects hair’s natural oils and moisture.
  • Purple shampoo and conditioner work together for balanced care.
  • Leaves hair soft, shiny, and easy to manage daily.

Our Recommendations

This shampoo and conditioner set keeps my blonde hair bright and fresh. No more yellow tones after just a few washes. The scent is light and pleasant, not strong or overwhelming. My hair feels soft and smooth, not dry or rough. I love that it is sulfate-free, so it’s gentle on my scalp. Works well for bleached and highlighted hair like mine. Easy to use and rinses out quickly without leaving residue. A great choice for anyone wanting to keep cool tones in their hair. Noticeable difference in color after the first use. Hair looks healthier and shinier overall.

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Recommended

Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz

3. Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz

  • Brand: Olaplex
  • Manufacturer: AmazonUs/OLAPQ
  • Color: Purple
  • Dimensions: Height: 5.0 inches Width: 2.0 inches Length: 2.0 inches Weight: 0.53125 pounds `

Olaplex No. 4P Blonde Enhancer Shampoo keeps blonde, lightened, and grey hair bright and fresh. It gently tones hair with a purple tint that reduces yellow tones. Hair feels soft and hydrated after each wash. Strengthens and repairs damaged strands for healthier-looking hair. Perfect for maintaining a clean, vibrant color between salon visits.

Advantages

  • Purple tones reduce brassiness and brighten blonde hair effectively.
  • Hydrates dry hair, making it soft and smooth to touch.
  • Repairs damaged strands, helping hair feel stronger and healthier.
  • Suitable for all blonde, lightened, and grey hair types.
  • Easy to use, leaving hair fresh and vibrant after each wash.

Our Recommendations

Olaplex No. 4P Blonde Enhancer Shampoo makes blonde hair look fresh and bright. It gently removes yellow tones and leaves hair feeling soft. Hair looks healthier after just a few washes. The purple color helps keep lightened and grey hair shiny. This shampoo hydrates without making hair heavy or greasy. Easy to use and smells nice without strong perfume. A great choice for anyone with blonde or grey hair. Results last longer compared to other toning shampoos. Hair feels smooth and looks clean every day.

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Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | Neutralizes Brass & Yellow Tones | For Blonde, Silver, Gray & Highlighted Hair **Packaging May Vary

4. Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | Neutralizes Brass & Yellow Tones | For Blonde, Silver, Gray & Highlighted Hair **Packaging May Vary

  • Brand: Clairol Professional
  • Manufacturer: Clairol Professional
  • Color: Purple Shampoo 8 fl. oz
  • Dimensions: Height: 188.9 inches Width: 49.9 inches Length: 49.9 inches Weight: 0.5 pounds `
  • Publication Date: 2019-12-03T00:00:01Z

Clairol Professional Shimmer Lights Purple Shampoo helps remove brassiness from blonde and gray hair. It gently tones yellow shades, leaving hair looking fresh and bright. Safe for silver, gray, and highlighted hair, it keeps color vibrant. The shampoo has a creamy formula that feels soft on hair. Perfect for regular use to maintain cool, shiny tones. Packaging may vary but quality stays the same.

Advantages

  • Keeps hair color vibrant and fresh for longer periods.
  • Effectively reduces brassy and yellow tones in hair.
  • Suitable for various hair types like blonde and gray.
  • Simple to use and fits well in any hair care routine.
  • Compact size makes it perfect for travel or small spaces.

Our Recommendations

This shampoo really helped with my brassy hair. It made my blonde color look fresh and bright again. The purple tone in the shampoo works well to clear yellow shades. Hair feels soft and clean after each wash. Perfect for silver and gray hair too. I like how it does not dry out my hair at all. Easy to use and smells nice without being strong. A small amount goes a long way, so it lasts. My highlights now look natural and vibrant. Definitely a good choice for keeping hair color fresh.

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Matrix So Silver Purple Shampoo - Eliminates Brassiness, Restores Cool Blonde Color, With Color Depositing & Brightening Technology, Vegan, 10.1 Fl. Oz.

5. Matrix So Silver Purple Shampoo – Eliminates Brassiness, Restores Cool Blonde Color, With Color Depositing & Brightening Technology, Vegan, 10.1 Fl. Oz.

  • Brand: MATRIX
  • Manufacturer: Matrix
  • Color: PURPLE
  • Dimensions: Height: 8.1 inches Width: 1.9 inches Length: 1.9 inches Weight: 0.6000100922592 Pounds `
  • Publication Date: 2019-02-20T00:00:01Z

This shampoo removes yellow tones and brassiness from blonde hair. It brings back a cool, fresh color with every wash. Made with brightening technology, it adds a gentle purple tint to keep hair vibrant. Perfect for those who want a clear, shiny blonde look. Vegan and gentle, it cares for your hair while improving color. A simple way to keep blonde hair looking its best.

Advantages

  • Purple shampoo removes unwanted yellow and orange tones quickly.
  • Keeps blonde hair looking bright and fresh longer.
  • Color depositing formula gently refreshes cool blonde shades.
  • Vegan ingredients make it safe and kind to hair.
  • Easy to use and fits well in any hair care routine.

Our Recommendations

Matrix So Silver Purple Shampoo works great to remove brassiness from my blonde hair. My hair looks cooler and brighter after just a few washes. The color depositing technology helps keep my blonde fresh and shiny. I love that it is vegan and gentle on my scalp. A little shampoo goes a long way, so the bottle lasts a long time. This shampoo leaves my hair feeling soft and clean without dryness. Perfect for anyone wanting to maintain a cool blonde shade at home.

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VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Grey and Silver Hair, Moisturizing & Color-Safe, Enhances Shine & Brightness, Made in USA (16 fl oz each)

6. VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Grey and Silver Hair, Moisturizing & Color-Safe, Enhances Shine & Brightness, Made in USA (16 fl oz each)

  • Brand: VANIDOX
  • Manufacturer: VANIDOX
  • Color: NO
  • Dimensions: Height: 8.0 inches Width: 5.0 inches Length: 2.5 inches Weight: 2.2707612986 pounds `

VANIDOX Sulfate Free Purple Shampoo and Conditioner protect grey and silver hair from brassiness. Gentle formulas add moisture without stripping color or shine. Each 16 fl oz bottle made in the USA helps keep hair bright and healthy. Perfect for daily use to maintain cool tones and soft texture. Enjoy smooth, shiny hair with every wash.

Advantages

  • Keeps grey and silver hair bright without harsh chemicals.
  • Moisturizes hair deeply to prevent dryness and frizz.
  • Protects color while gently removing brassiness.
  • Enhances natural shine for healthy-looking hair.
  • Made in the USA with safe, sulfate-free ingredients.

Our Recommendations

This shampoo and conditioner set made my grey hair look bright and shiny. The sulfate-free formula feels gentle and does not dry out my hair. Color stays fresh longer, which I really like. My hair feels soft and smooth after every wash. Made in the USA, so I trust its quality. It helped reduce brassiness without harsh chemicals. Easy to use and smells nice without being strong. Perfect for anyone with silver or grey hair.

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Redken Blondage Color Depositing Purple Shampoo For Blonde, Bleached or Highlighted Hair - Neutralizes Brassy Tones With Salicylic Acid, 10.1 Fl Oz

7. Redken Blondage Color Depositing Purple Shampoo For Blonde, Bleached or Highlighted Hair – Neutralizes Brassy Tones With Salicylic Acid, 10.1 Fl Oz

  • Brand: Redken
  • Manufacturer: L’Oreal Professionnel
  • Color: Violet
  • Dimensions: Height: 6.252 inches Width: 2.563 Inches Length: 2.185 Inches Weight: 0.6625 pounds `

Purple shampoo helps keep blonde hair bright and fresh by reducing yellow and brassy tones. Redken Blondage uses salicylic acid to gently cleanse and remove buildup. Perfect for bleached, highlighted, or natural blonde hair. Leaves hair feeling soft and looking vibrant after each wash. Easy to use and safe for regular shampooing.

Advantages

  • Purple shampoo stops yellow and brassy tones in blonde hair.
  • Salicylic acid gently cleanses and removes scalp buildup.
  • Hair stays bright and fresh after every wash.
  • Suitable for bleached, highlighted, or natural blonde hair.
  • Easy to use for smooth, shiny, and soft hair.

Our Recommendations

This shampoo keeps my blonde hair bright and fresh. Brassiness disappears after just one wash. Salicylic acid gently cleans my scalp and hair. Hair feels soft, not dry or rough. The purple color is strong but easy to rinse out. My highlights look shiny and healthy now. A little bottle goes a long way each time. Easy to use and smells nice too. Perfect for anyone with bleached or highlighted hair. I will definitely buy this shampoo again.

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Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey Hair, Anti-Brassiness, Moisturizing, Color-Safe, Silver & Glowing, Corrects Yellow Tones, 12.8 Fl Oz Each, 2 Pack

8. Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey Hair, Anti-Brassiness, Moisturizing, Color-Safe, Silver & Glowing, Corrects Yellow Tones, 12.8 Fl Oz Each, 2 Pack

  • Brand: Hair Biology
  • Manufacturer: Procter & Gamble
  • Dimensions: Height: 8.38581 inches Width: 2.44094 inches Length: 4.76377 inches Weight: 0.8 pounds `

This purple shampoo and conditioner set helps keep grey hair bright and shiny. It reduces yellow tones and stops brassiness for a fresh, silver look. Biotin strengthens hair while the formula adds moisture without fading color. Each bottle contains 12.8 fl oz, providing good value in a two-pack. Perfect for those wanting soft, glowing grey or silver hair every day.

Advantages

  • Purple shampoo and conditioner keep grey hair bright and shiny.
  • Helps stop yellow tones, making silver hair look fresh.
  • Moisturizes hair, leaving it soft and smooth after washing.
  • Safe for color-treated hair, protecting your style longer.
  • Reduces brassiness, giving hair a natural, glowing finish.

Our Recommendations

Grey hair deserves special care, and this shampoo and conditioner set delivers. Hair feels soft and looks vibrant. The biotin-infused formula nourishes deeply. It leaves hair feeling silky and healthy. Perfect for daily use. Say goodbye to unwanted yellow tones. This set effectively corrects brassiness, enhancing your natural silver shine. Color-safe and moisturizing, it protects and hydrates. Hair stays bright and fresh without any dullness. Each wash brings a noticeable difference. Hair looks alive, full of life, and glowing. Easy to use with a pleasant scent. This set makes managing grey hair a delightful experience.

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Fanola No Yellow Purple Shampoo - Purple Color Depositing Shampoo for Blondes, Bleached & Grey Hair - Formulated with Violet Pigment to Remove Brassy Tones from Hair (11.83 Fl oz)

9. Fanola No Yellow Purple Shampoo – Purple Color Depositing Shampoo for Blondes, Bleached & Grey Hair – Formulated with Violet Pigment to Remove Brassy Tones from Hair (11.83 Fl oz)

  • Brand: Fanola
  • Manufacturer: Fanola
  • Color: Yellow
  • Dimensions: Height: 8.87 inches Width: 2.23 Inches Length: 2.23 Inches Weight: 0.08 Pounds `

Fanola No Yellow Purple Shampoo gently removes yellow and brassy tones from blonde, bleached, and grey hair. Its violet pigment keeps hair color fresh and bright after every wash. Perfect for maintaining cool, ashy shades without drying out the hair. Leaves hair soft, smooth, and vibrant with regular use. Easy to use and suitable for all hair types.

Advantages

  • Purple pigment gently removes yellow and brassy tones.
  • Keeps blonde, bleached, and grey hair looking fresh.
  • Nourishes hair while cleansing for soft, smooth strands.
  • Easy to use, saves time on color maintenance.
  • Helps maintain a cool, vibrant hair color longer.

Our Recommendations

Fanola No Yellow Purple Shampoo keeps my blonde hair bright and fresh. The violet pigment works well to remove yellow and brassy tones. Hair feels soft and clean after each wash. I noticed less brassiness after just a few uses. This shampoo suits bleached and grey hair perfectly. It has a nice scent that is not too strong. The bottle size is good and lasts a long time. Easy to use and gentle on the scalp too. A simple way to keep cool tones in my hair. Definitely a great choice for blondes wanting fresh color.

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Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

10. Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

  • Brand: Joico
  • Manufacturer: Joico
  • Dimensions: Height: 8.1 Inches Width: 2.0 Inches Length: 2.0 Inches Weight: 0.625 pounds `

Joico Color Balance Purple Shampoo keeps blonde and gray hair fresh and cool. It removes brassy yellow tones gently for a natural look. Rosehip oil and green tea extract nourish hair while adding shine. UV protection helps prevent color fading from the sun. Vibrant color and smooth texture last longer with every wash. Perfect for anyone wanting bright, healthy hair.

Advantages

  • Purple shampoo removes brassy yellow tones from blonde and gray hair.
  • Rosehip oil and green tea extract nourish hair and add shine.
  • UV protection helps keep hair color bright and fresh longer.
  • Boosts color vibrancy for cool blonde and gray shades.
  • Leaves hair soft, smooth, and easy to manage after washing.

Our Recommendations

Joico Color Balance Purple Shampoo works great for keeping blonde and gray hair fresh. It removes yellow tones fast and leaves hair shiny. Rosehip oil and green tea make my hair soft and healthy. UV protection helps my color stay bright longer. Easy to use and gentle on hair. I noticed less brassiness after just one wash. Perfect for cool blondes who want vibrant color. Hair feels clean without dryness or roughness. A solid choice for color care and shine.

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Frequently Asked Questions

What Shampoo Helps Keep Purple Hair Color Vibrant Longer?

Shampoos with color-safe formulas and gentle cleansing keep purple hair bright and fresh for weeks.

Can Purple Hair Shampoos Prevent Fading And Brassiness?

Yes, purple shampoos neutralize yellow tones and slow down color fading effectively.

How Often Should I Use Purple Shampoo On Dyed Hair?

Use purple shampoo once or twice a week to maintain color without drying hair.

Are Sulfate-free Shampoos Better For Purple-colored Hair?

Sulfate-free shampoos protect color and moisture, making hair last longer and feel soft.

Buying Guide On Best Shampoos For Purple Hair

1. Choose Shampoos That Protect Color

Color protection keeps purple hair bright longer. Look for shampoos labeled “color-safe” or “color-protect.” These shampoos stop fading and dullness.

2. Pick Shampoos With Purple Pigments

Purple pigments help maintain hair’s vibrancy. They neutralize yellow or brassy tones. This keeps your purple hair fresh and cool.

3. Avoid Harsh Sulfates and Chemicals

Sulfates can strip hair color fast. Gentle, sulfate-free shampoos preserve purple shade. Check the label for mild ingredients.

4. Consider Moisturizing Shampoos

Colored hair often feels dry and damaged. Moisturizing shampoos add needed hydration. Soft, healthy hair holds color better.

5. Match Shampoo to Hair Type

Fine hair needs lightweight formulas. Thick or curly hair may need richer shampoos. Choose according to your hair texture.

6. Look for UV Protection

Sun can fade purple hair quickly. Shampoos with UV filters help block harmful rays. This keeps color brighter for longer.

7. Read Reviews and Ingredients

Customer feedback helps find effective shampoos. Check ingredients to avoid allergens or irritants. Trust products with positive ratings.

8. Test Small Amount First

Try a small sample before full use. Watch for scalp reactions or color changes. This prevents unwanted surprises.

9. Pair Shampoo With Conditioner

Use matching conditioners for best results. They help lock in color and moisture. A good set improves hair health.

10. Consider Your Washing Frequency

Frequent washing fades purple hair faster. Use shampoo designed for daily or less frequent use. Adjust based on how often you wash.

Conclusion

Choosing the right shampoo for purple hair helps keep the color bright and fresh longer. These shampoos protect your hair from fading and damage. They also make your hair feel soft and smooth. Using a shampoo made for colored hair means less worry about dullness or dryness.

Remember, washing your hair gently and not too often helps the purple stay vibrant. Try to avoid shampoos with harsh chemicals. Keep your hair healthy by using deep conditioners along with the shampoo. This keeps your purple hair looking shiny and beautiful every day.

With the right care, your purple hair will stand out and look amazing. Simple steps make a big difference in color and hair health. Choosing the best shampoo is the first step to great purple hair. Give your hair the attention it needs, and enjoy your vibrant look!