Gray hair looks stunning, but it needs special care to maintain its shine. Purple shampoos help keep gray hair vibrant.
Gray hair can sometimes develop a yellow tint, which can be frustrating. Purple shampoos counteract this issue. They neutralize yellow tones, ensuring your gray hair stays bright and beautiful. Choosing the right purple shampoo is essential for maintaining the natural beauty of your gray locks.
Not all shampoos are created equal, so it’s important to find one that suits your hair type and needs. This guide explores the best options available to keep your gray hair looking its best. From budget-friendly choices to salon-quality products, there’s something for everyone. Dive in to discover the perfect purple shampoo for your hair care routine.
Our Top Picks
10 Best Purple Shampoos For Gray Hair In 2025
1. Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey Hair, Anti-Brassiness, Moisturizing, Color-Safe, Silver & Glowing, Corrects Yellow Tones, 12.8 Fl Oz Each, 2 Pack
- Brand: Hair Biology
- Manufacturer: Procter & Gamble
- Dimensions: Height: 8.38581 inches Width: 2.44094 inches Length: 4.76377 inches Weight: 0.8 pounds `
This Biotin-Infused Purple Shampoo and Conditioner set helps keep grey hair bright and shiny. It gently removes yellow tones and fights brassiness for a fresh, silver look. Moisturizing ingredients leave hair soft without drying or damage. Safe for color-treated hair, it protects and enhances natural shine. Each bottle contains 12.8 fl oz, enough for regular use. Perfect for anyone wanting glowing, healthy-looking grey hair.
Advantages
- Keeps grey hair bright by reducing yellow and brass tones.
- Moisturizes hair, leaving it soft and healthy all day.
- Safe for color-treated hair, protecting your shade longer.
- Enhances silver tones for a natural, glowing look.
- Comes in a convenient two-pack for lasting use.
Our Recommendations
This shampoo and conditioner set works great on my grey hair. It stops yellow tones and keeps my silver hair bright. My hair feels soft and moisturized after every wash. The color stays fresh, and the product does not dry out my scalp. I like that it controls brassiness without harsh chemicals. My hair looks shiny and healthy, just like I wanted. The size of each bottle lasts a long time. Using both together gives the best results. Easy to use and smells nice too. Definitely a good choice for anyone with grey or silver hair.
2. Matrix So Silver Purple Shampoo – Eliminates Brassiness, Restores Cool Blonde Color, With Color Depositing & Brightening Technology, Vegan, 10.1 Fl. Oz.
- Brand: MATRIX
- Manufacturer: Matrix
- Color: PURPLE
- Dimensions: Height: 8.1 inches Width: 1.9 inches Length: 1.9 inches Weight: 0.6000100922592 Pounds `
- Publication Date: 2019-02-20T00:00:01Z
Matrix So Silver Purple Shampoo removes unwanted yellow tones and brassiness from blonde hair. It keeps cool blonde shades bright and fresh with color-depositing technology. This shampoo also adds shine and softens hair for a healthy look. Made with vegan ingredients, it’s gentle and safe for regular use. A great choice for maintaining beautiful, cool-toned blonde hair.
Advantages
- Keeps blonde hair cool and bright by removing yellow tones.
- Adds gentle purple color to balance brassiness naturally.
- Made with vegan ingredients, safe for sensitive scalps.
- Brightens hair with color-depositing technology for fresh looks.
- Easy to use and perfect for regular hair care.
Our Recommendations
This shampoo really works to remove yellow tones from my blonde hair. Color looks cooler and brighter after just one wash. Hair feels soft and clean, not dry or rough. The purple color in the shampoo helps keep brassiness away. I like that it is vegan and gentle on my scalp. The size is perfect for regular use and lasts a long time. Easy to use and smells fresh without strong perfume. My blonde hair looks healthier and more vibrant now. A good choice for anyone with cool blonde hair.
3. Clairol Professional Shimmer Lights Purple Shampoo, 16 fl. Oz, Neutralizes Brass & Yellow Tones, For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary
- Brand: Clairol Professional
- Manufacturer: Clairol Professional
- Color: Purple Shampoo 16 fl. oz
- Dimensions: Height: 230.0 inches Width: 61.5 inches Length: 61.5 inches Weight: 0.75 pounds `
This purple shampoo gently removes brass and yellow tones from blonde, silver, gray, and highlighted hair. Keeps hair color fresh and bright after every wash. Leaves hair feeling soft and smooth without drying it out. Trusted by professionals for easy, at-home color care. Perfect for maintaining cool, vibrant hair shades.
Advantages
- Purple shampoo stops brass and yellow tones in hair.
- Keeps blonde, silver, gray, and highlighted hair bright.
- Makes hair look fresh and shiny after every wash.
- Helps maintain color between salon visits easily.
- Leaves hair feeling soft without drying it out.
Our Recommendations
This shampoo works well to remove yellow and brassy tones from my blonde hair. After a few washes, my silver highlights look brighter and fresher. The scent is mild and not overpowering, which I appreciate. My hair feels soft, not dry or damaged. Easy to use and lathers nicely, saving time in the shower. Great for anyone with gray or highlighted hair wanting a cleaner look. The bottle lasts long, so it feels like good value. Definitely a simple way to keep hair color looking nice between salon visits.
4. VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Grey and Silver Hair, Moisturizing & Color-Safe, Enhances Shine & Brightness, Made in USA (16 fl oz each)
- Brand: VANIDOX
- Manufacturer: VANIDOX
- Color: NO
- Dimensions: Height: 8.0 inches Width: 5.0 inches Length: 2.5 inches Weight: 2.2707612986 pounds `
VANIDOX Sulfate Free Brass Toning Purple Shampoo and Conditioner set keeps grey and silver hair bright and fresh. Gentle ingredients protect color while reducing yellow tones. Hair feels soft, moisturized, and looks shiny after every wash. Made in the USA, this 16 fl oz set supports healthy hair care routines. Perfect for anyone wanting vibrant, natural-looking grey or silver hair.
Advantages
- Keeps grey and silver hair bright and fresh-looking.
- Protects hair color without using harsh sulfates.
- Adds moisture for soft and smooth hair feel.
- Enhances shine and makes hair look healthier.
- Made in the USA with quality ingredients.
Our Recommendations
This shampoo and conditioner set keeps my grey hair bright and shiny. No harsh chemicals, so my hair feels soft and healthy. I love how it stops yellow tones from showing up. The scent is mild and pleasant, not overpowering at all. Made in the USA, which gives me extra trust in the quality. My silver hair looks fresh and clean after every wash. Easy to use and gentle on my scalp too. Definitely a great choice for anyone with grey or silver hair.
5. Jhirmack Silver Brightening Purple Shampoo and Conditioner Set for all types of silver, grey, and blonde hair
- Brand: jhirmack
- Manufacturer: Jhirmack
- Color: Silver/Gray/Blonde
- Dimensions: Height: 1.0 inches Width: 1.0 inches Length: 1.0 inches Weight: 1.0 pounds `
- Publication Date: 2018-12-28T00:00:01Z
This Jhirmack Silver Brightening Purple Shampoo and Conditioner Set gently cleanses and nourishes silver, grey, and blonde hair. Purple pigments help reduce yellow and brassy tones for a fresh, cool look. Hair feels soft, smooth, and vibrant after each wash. Ideal for all hair types, it keeps color bright and radiant. Easy to use and perfect for regular care.
Advantages
- Purple pigments reduce yellow tones for brighter silver and blonde hair.
- Shampoo and conditioner hydrate hair, leaving it soft and smooth.
- Suitable for all hair types, including grey, silver, and blonde.
- Regular use helps maintain a fresh, vibrant hair color.
- Gentle formula cleanses without stripping natural oils or causing dryness.
Our Recommendations
This shampoo and conditioner set really brightened my silver hair. No yellow tones after just one wash. Hair feels soft and clean, not dry or rough. I like that it works well on all shades of blonde and grey. The purple color helps keep my hair looking fresh longer. Easy to use and smells nice without being strong. Perfect for anyone wanting shiny, healthy-looking silver or blonde hair. Results show quickly, and my hair feels smooth every day. Definitely a good choice for brightening dull hair.
6. L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
- Brand: L’Oreal Paris
- Manufacturer: AmazonUs/HBKNS
- Color: Ever Pure Purple
- Dimensions: Height: 7.48 inches Width: 2.96 inches Length: 2.96 inches Weight: 1.023 pounds `
This shampoo and conditioner set keeps blonde, silver, and highlighted hair bright and fresh. Purple tones reduce unwanted brassiness for a cooler, cleaner look. Gentle sulfate-free formula protects hair while washing. Hair feels soft, smooth, and healthy after each use. Perfect for maintaining color without harsh chemicals.
Advantages
- Keeps Hair Color Vibrant
- The purple formula neutralizes yellow tones. Enhances natural brightness effectively.
- Gentle on Hair
- Sulfate-free formula ensures minimal damage. Preserves hair’s natural moisture.
- Suitable for All Hair Types
- Perfect for blonde, bleached, silver, and highlighted hair. Versatile usage.
- Nourishes and Strengthens
- Infused with natural oils for added nourishment. Hair feels stronger.
- Easy to Use
- Simple application process. Convenient for at-home hair care.
Our Recommendations
This shampoo and conditioner set works wonders for my blonde hair. The brassiness is gone. Hair feels soft and shiny. Purple formula effectively neutralizes yellow tones. Perfect for maintaining bright, cool hues. Hair color looks fresh longer. Gentle on my scalp. No irritation. The sulfate-free formula keeps hair healthy and vibrant without stripping moisture. A lovely scent lingers after washing. Not overpowering, just pleasant. Makes hair smell fresh all day. Affordable price for such quality. I’m impressed with the results. Highly recommend for anyone with colored hair.
7. Pantene Silver Expressions, Purple Shampoo and Hair Toner, Pro-V for Grey and Color Treated Hair, Lotus Flowers, 17.9 Fl Oz
- Brand: Pantene
- Manufacturer: Procter & Gamble
- Color: Purple Shampoo
- Dimensions: Height: 8.66 inches Width: 2.64 inches Length: 2.64 inches Weight: 1.22 Pounds `
- Publication Date: 2019-10-25T00:00:01Z
Pantene Silver Expressions Purple Shampoo gently cleanses grey and color-treated hair. It tones yellow or brassy shades, leaving hair looking fresh and bright. Lotus flower extract adds a light, pleasant scent to your hair care routine. The Pro-V formula strengthens hair while keeping it soft and smooth. Perfect for maintaining a cool, silver shine without dullness.
Advantages
- Purple shampoo tones grey and color-treated hair gently.
- Lotus flower scent leaves hair smelling fresh and clean.
- Pro-V formula strengthens hair while keeping it soft.
- Helps reduce yellow tones for a brighter silver look.
- Large 17.9 fl oz bottle lasts through many washes.
Our Recommendations
Pantene Silver Expressions purple shampoo gently removes yellow tones from my grey hair. The scent of lotus flowers is fresh but not strong. After just a few washes, my hair looks brighter and feels soft. It works well on my color-treated hair without drying it out. The bottle size is perfect and lasts a long time. Easy to use and rinses out quickly. Great for anyone wanting shiny, natural-looking grey hair.
8. L’Oreal Paris EverPure Brightening and Nourishing Shampoo for Gray Hair, Sulfate-Free Vegan Formula with Peptides, 8.5 Fl Oz
- Brand: L’Oreal Paris
- Manufacturer: L’Oreal
- Color: Clear
- Dimensions: Height: 8.54 inches Width: 2.99 inches Length: 1.97 inches Weight: 0.55375 pounds `
L’Oreal Paris EverPure Brightening and Nourishing Shampoo gently cleanses gray hair without harsh sulfates. The vegan formula includes peptides that help strengthen and nourish each strand. Rich ingredients brighten gray hair, leaving it soft and shiny. This shampoo keeps hair healthy and vibrant with every wash. Perfect for those who want gentle care and natural-looking gray hair.
Advantages
- Protects and brightens gray hair with gentle care.
- Nourishes hair deeply using a sulfate-free, vegan formula.
- Strengthens strands thanks to peptides in the shampoo.
- Keeps hair color vibrant without harsh chemicals.
- Leaves hair soft, smooth, and easy to manage.
Our Recommendations
I love how this shampoo makes my gray hair look brighter and healthier. The scent is soft and fresh. It cleans well without drying my scalp. My hair feels smooth and soft after every wash. The sulfate-free formula is gentle and doesn’t irritate my skin. Peptides seem to add extra strength to my hair. I appreciate that it’s vegan and cruelty-free. Bottle size is perfect for daily use. Easy to rinse out with no residue left behind. Overall, it keeps my gray hair shiny and nourished.
9. Luseta Purple Shampoo and Conditioner Set for Blonde, Gray – Color Treated Hair – Sulfate Free Paraben Free – Infused with Cocos Nucifera Oil for Curly and Damaged Hair – 2×16.9oz
- Brand: L LUSETA
- Manufacturer: L LUSETA
- Color: Luseta Purple Shampoo and Conditioner Set for Blonde, Gray – Color Treated Hair – Sulfate Free Paraben Free – Infused with Cocos Nucifera Oil for Curly and Damaged Hair – 2×16.9oz
- Dimensions: Height: 7.5 Inches Width: 2.75 Inches Length: 5.5 Inches Weight: 2.6 pounds `
This Luseta Purple Shampoo and Conditioner Set helps keep blonde and gray hair bright and fresh. It is gentle on color-treated hair and does not have harsh sulfates or parabens. Cocos Nucifera Oil nourishes curly and damaged hair, making it soft and smooth. Both shampoo and conditioner come in large 16.9 oz bottles, perfect for regular use. Enjoy healthy-looking hair without losing your color’s shine.
Advantages
- Purple shampoo keeps blonde and gray hair bright and fresh.
- Sulfate and paraben free formula protects hair from damage.
- Cocos Nucifera oil deeply nourishes dry and curly hair.
- Conditioner smooths hair, making it soft and easy to manage.
- Suitable for color-treated hair, helping maintain vibrant color longer.
Our Recommendations
This shampoo and conditioner set really brightens my blonde hair. No more yellow tones after just a few uses. My curls feel soft and less dry, thanks to the coconut oil inside. Both products smell nice but not too strong. Using sulfate and paraben free formulas makes my scalp happy. The bottles are big and last a long time. Color stays fresh longer than with other shampoos. Hair feels smooth, not heavy or greasy at all. Perfect for damaged hair that needs gentle care. Easy to rinse out, no sticky feeling left behind.
10. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
- Brand: L’Oreal Paris
- Manufacturer: L’Oreal – Hair Care
- Color: Brass Toning Purple SH
- Dimensions: Height: 7.48 inches Width: 2.23 inches Length: 2.96 inches Weight: 0.53131405142 Pounds `
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo gently cleans hair without harsh chemicals. It helps keep blonde, bleached, silver, or brown highlighted hair bright and fresh. Purple tones reduce unwanted yellow and orange shades for a cooler look. Nourishing ingredients protect hair while enhancing color vibrancy. Safe for regular use, it leaves hair soft and healthy. A simple way to maintain beautiful, vibrant hair at home.
Advantages
- Keeps blonde, silver, and highlighted hair color fresh and bright.
- Protects hair by gently cleansing without harsh sulfates.
- Neutralizes yellow and brassy tones for a cooler hair shade.
- Hydrates hair, leaving it soft and smooth after every wash.
- Suitable for color-treated hair, helping maintain vibrant results longer.
Our Recommendations
This shampoo keeps my blonde hair bright and fresh without drying it out. Gentle on my scalp and easy to rinse. Purple color helps remove yellow tones nicely. Leaves my hair soft and smooth after every wash. Perfect for bleached and highlighted hair like mine. Smells clean but not too strong or overpowering. Packaging looks good, even if it changes sometimes. A great choice for sulfate-free hair care.
Frequently Asked Questions
What Does Purple Shampoo Do For Gray Hair?
Purple shampoo neutralizes yellow tones, keeping gray hair bright and fresh-looking.
How Often Should I Use Purple Shampoo On Gray Hair?
Use purple shampoo 1-2 times a week to avoid dryness and maintain color balance.
Can Purple Shampoo Damage Gray Or Silver Hair?
Purple shampoo is gentle but overuse can cause dryness or slight color buildup.
Is Purple Shampoo Suitable For All Gray Hair Types?
Yes, purple shampoo works well on all gray hair types to reduce brassiness.
Buying Guide On Best Purple Shampoos For Gray Hair
1. Choose the Right Shade of Purple Shampoo
Different purple shampoos have varying tones. Some are light, others are dark. Pick one that suits your gray hair color. Light purple shampoos work well for subtle toning. Darker shades remove stronger yellow tones.
2. Check the Ingredients for Hair Health
Look for shampoos with nourishing ingredients. Avoid harsh chemicals like sulfates and parabens. Ingredients like keratin and vitamins help keep hair soft. Purple pigments should be safe and gentle on hair.
3. Consider Hair Type and Texture
Shampoo formulas vary for straight, wavy, or curly hair. Pick one that matches your hair texture. Thick hair may need a moisturizing formula. Fine hair benefits from lightweight shampoos that don’t weigh it down.
4. Evaluate Frequency of Use
Some purple shampoos are for daily use, others weekly. Overuse can cause a purple tint on gray hair. Follow instructions carefully to avoid unwanted color buildup. Choose a shampoo that fits your hair care routine.
5. Read User Reviews and Ratings
Reviews help understand real user experiences. Look for feedback from people with gray hair. Check if the shampoo reduces yellow tones effectively. Pay attention to comments on scent and texture too.
6. Consider Price and Quantity
Purple shampoos come in different price ranges. Compare price with quantity to get good value. Sometimes paying a bit more means better quality. Choose a product that fits your budget and needs.
Conclusion
Choosing the right purple shampoo can keep gray hair bright and fresh. It helps reduce yellow tones and adds shine. Use it regularly but not too often to avoid dryness. Remember to pick a shampoo that suits your hair type and needs.
Gentle formulas work best for sensitive scalps. Always follow the instructions on the bottle for the best results. With the right care, gray hair can look vibrant and healthy. A little effort goes a long way in maintaining a beautiful silver shine.
Try different options to find what feels best for you. Healthy, glowing gray hair is possible with the right shampoo and care routine. Keep your hair looking its best every day.









